What is the key to being successful in the brand & packaging design business today?

We are delighted to announce that IDI is supporting the upcoming Epda [European Brand & Packaging Design Association] Conference, which comes to Dublin on 12th May, to discuss today’s challenges and opportunities for design and branding agencies.

 

The conference is targeted at those in the brand & packaging business, and will explore how to best prepare best for the future:

• How do we develop the right skills to use technological achievements as AI and the metaverse in a meaningful way?
• How do we become more socio-ecological in everything we do?
• How do we develop our teams to become more diverse?

 

The event will open with a visit to the Guinness Storehouse and talk hosted by Diageo on Thursday evening.

 

What’s in for you?

• Get fresh ideas through inspirational talks
• Share your experience and listen to others’ points of views in open discussions
• meet International peers
• and enjoy a pint of Guinness in good company.

 

Charlotte Barker, EPDA Conference Chair

Our Chief Executive Charlotte Barker, will be chairing and speaking at the event.⁣

Our Chief Executive Charlotte Barker has more than 20 years’ experience in the design sector, strategically leading brand communications work for consumer brands, public services and semi-state organisations, and a deep knowledge of branding & design. Charlotte is a Diversity and Inclusion champion and won the 2017 Institute of Advertising Practitioners Ireland Doyenne Award for Women in Leadership. So who best to Chair and present the Conference?

 

IDI members speaking at the EPDA Conference

Alongside with Charlotte Barker, IDI President Mary Doherty of Red Dog will be introcducing the event.

 

Talk: Nothing but the Truth

We are delighted to share the news that IDI members from the Irish brand consultancy ​True Story Dublin​, Sarah Maguire (True Story Founder & Creative Director) and Orla McAvinue (True Story Creative Director) will be speaking at the event and join us at our conference in Dublin.

A consciously small and senior team, they are a progressive, personable, and agile agency. Let’s learn why they believe in the power of storytelling in brand design when helping their clients to build long-lasting brands designed to be loved and discover some of their highlight projects.

 

IDI members Exclusive Price

IDI Members can avail of exclusive price for the Conference.

IDI Member exclusive price: €390
Non-Members: €490

Join IDI today to avail of the preferential tickets rate.

 

More info on the EPDA Conference

Find out more information and the full programme on the EPDA Conference.